Faculty of Commerce
Waterfall School of Business Skills Certificate: Marketing Management
Are you searching for a marketing management course? Look no further! Our IIE-endorsed certificate program offers a comprehensive understanding of marketing theories, principles, processes, and concepts within the dynamic business environment. Accelerate your career in marketing with our IIE-endorsed course. Enrol today and unlock your potential as a skilled marketing management professional!
Course code:
CER4017-04
Accreditation status:
This is a non-credit-bearing Short Learning Programme endorsed by The Independent Institute of Education (IIE).
Course duration:
8 -12 months
Entry requirements:
None
Topics covered:
The World of Marketing
The Marketing Environment
Consumer Behaviour
Market Segmentation, Targeting and Positioning
Product Decisions
Branding Decisions
Marketing Communications Management
Cyber Marketing and Digital Marketing
Pricing Decisions
Distribution Management and Retailing
Assessments:
- Students are required to complete 2 assignments.
- There are no exams for this course.
Type of certificate awarded:
Upon completion of this course, students will be awarded a Waterfall School of Business Skills Certificate: Marketing Management from Waterfall School of Business.
